about us

Truly HEMA – that’s what we’ve been since 1926. Throughout these years, we’ve been a strong Dutch brand. Our products are good quality, feature unique designs and are priced affordably. Together, all HEMA’s 17,000 employees work towards our shared passion: making daily life better in a more beautiful world. This passion is reflected in our modern and extensive range of more than 30,000 products and services. We have more than 733 stores, three distribution centres and an enthusiastic workforce of more than 17,000 people. We are not only active in the Netherlands, but also in Belgium, Luxembourg, France, Germany and Austria. Together, we offer customers the necessities for everyday living. In our stores and online. Around the clock: 24 hours a day, 7 days a week, every season and throughout the year. We are here for everyone. 

This is what makes HEMA “truly HEMA” 
 

mission

Making everyday life better in a more beautiful world.

HEMA offers products you need for all moments in your daily life: trusted products that you use again and again, and become attached to. Products that combine tradition with modern trends. HEMA’s Dutch perspective on daily living makes our range unique. We try to be of value to every customer. We have our own designers who make our products distinctive and recognisable with unbeatable designs that are more practical, more attractive and simply better. We offer products that make you happy – designed with love so that others can share this love. We also want to make products that last longer. That’s why we are making a deliberate choice for quality and are moving away from a throwaway society. By making this choice, we are helping our customers make their daily lives more sustainable. 

Since February 2021, HEMA has been owned by the Dutch corporations, Mississippi Ventures and Parcom. During the coming years, we will invest in our stores and online platforms to offer customers the same positive experience everywhere. We will focus on our core countries: the Netherlands, Belgium, Luxembourg and France. 

facts and figures

HEMA has more than 733 stores and three distribution centres. The HEMA head office is located in Amsterdam. Our total workforce numbers more than 17,000 and we are active in the Netherlands (since 1926), Belgium (since 1984), Germany (since 2002), Luxembourg (since 2006), France (since 2009) and Austria (since 2018). In the Netherlands, approximately 254 HEMA stores are operated as franchises. We also have a few HEMA stores in the Middle East and in Mexico. These are also shops run by companies with whom HEMA has a franchise agreement. 

governance

management team 
HEMA’s Management Team is responsible for the day-to-day running of the company and consists of the Chief Executive Officer, Chief Financial Officer, Chief Customer Officer, Chief Product Officer, Chief Technology Officer, Chief Operations Officer and Chief People Officer. 

HEMA’s Board of Directors is the statutory board of managers of HEMA BV and consists of the Chief Executive Officer and Chief Financial Officer. 
 

supervisory board 
HEMA’s Supervisory Board is tasked with overseeing and advising the Board of Directors in its management duties. The interests of the company are the Supervisory Board’s prime concern. 

The members of the Supervisory Board are: 
 

• Pieter Haas – chairperson 
• Wilco Jiskoot 
• Ronald van der Vis 
• Ton van Veen 
• Bas Becks 

Code of Conduct

You can download HEMA’s Code of Conduct here.